Brutal audit of your performance marketing,
in 24 hours.
Built for Indian D2C Shopify founders spending ₹50k+/month on Google Ads OR Meta ads. We connect to your accounts — Google Ads, Shopify, Meta, plus your storefront design and (optionally) Klaviyo / Mailchimp / GA4 / Search Console — and tell you exactly what's broken, ranked by what to fix first.
Read-only OAuth access. We never write to your accounts. We never sell your data. Privacy policy.
Here's what's in your audit
The same depth a freelance senior marketer would charge ₹50,000+ for. Generated by an automated pipeline that runs detector-grade checks first, then a Claude-powered synthesizer that ranks findings and writes the narrative — every number traced back to your account.
- 01Per-campaign ROAS across Google + Meta with budget-vs-impact inversion detection
- 02Meta ad-fatigue + frequency-cap analysis (which audiences are being burned)
- 03Lookalike audience overlap — which LAL pairs are bidding against each other
- 04Meta Pixel + Conversions API health (missing standard events, low match quality)
- 05Cross-platform attribution drift: platform-reported vs Shopify actual orders
- 06Brand-defense gap detection (are competitors bidding on your brand?)
- 07Search-term + creative-fatigue audits, ranked by wasted spend
- 08Merchant Center feed health + Shopify SKU cross-reference
- 09Brand identity audit — your photography style, copy tone, palette — vs competitors' Meta ads
- 10Email flow gaps + revenue-share check (if Klaviyo/Mailchimp connected)
- 115-action quick-win summary at the top — implementable in under 2 hours
- 1230-day execution plan with weekly milestones, owners, and expected outcomes
See a real audit before you sign up
We built Ads Direction after running a multi-day audit on Raasa Oils, an Indian D2C essential oils brand spending ₹2.8 lakh/month on Google Ads. Same depth, productised.
Download the sanitised Raasa audit (Word doc) →Numbers preserved, brand name + screenshots redacted. Generated by the same pipeline that runs on real customer accounts.
Why we're building this
I run Raasa Oils, a D2C essential oils brand that was spending ₹2.8 lakh/month on Google Ads. I commissioned a deep audit and got a 50-page document back. Specific. Ranked. Paste-ready. Worth every rupee.
The problem: most Indian D2C founders can't afford that kind of audit. Agencies charge ₹50k–2L/month and most are mediocre. The owner ends up flying blind on ₹50k–5,00,000/month of spend.
Ads Direction is that audit, productised. Same depth. ₹2,000. Generated by an automated pipeline so we can scale it to a thousand founders, not ten.
— Omar Rashid, founder
Ready?
10 free audits left. After that, ₹2,000 per audit.